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    Home » Children at risk of identity theft and fraud from ‘sharenting’
    Tech Analysis

    Children at risk of identity theft and fraud from ‘sharenting’

    FreshUsNewsBy FreshUsNewsSeptember 1, 2025No Comments3 Mins Read
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    Shiona McCallumSenior tech reporter

    Getty Images A young boy with an orange backpack on holding his mother's hand and looking into the distance. Getty Photos

    Youngsters are at elevated danger of being harassed, cyber-bullied and having their identities stolen in later life by having their photographs posted on-line by dad and mom, in response to new analysis.

    So-called “sharenting” – documenting a baby’s particular moments on social media – has develop into commonplace, however lecturers now warn this might include sudden dangers.

    College of Southampton researchers mentioned their findings indicated it elevated the danger of kids changing into the victims of cyber-crime.

    “These findings spotlight the intense dangers which kids can face when photographs and movies of them are shared broadly on social media,” the NSPCC youngster security on-line coverage supervisor Rani Govender instructed the BBC.

    “Sharing photographs or movies of kids at scale throughout the web world can put their security, privateness and wellbeing in danger,” she mentioned.

    The researchers surveyed greater than 1,000 dad and mom within the UK, after which carried out follow-up interviews.

    They discovered 45% of fogeys they spoke to actively put photographs of their children on-line – whereas one-in-six reported their youngster had skilled harms.

    One concern is that the media being shared on-line may reveal particulars like birthdays, addresses, pet names, and so forth – which later in life may enhance the danger of id fraud.

    “Sharenting poses an actual and current hazard to our youngsters,” lead researcher Pamela Ugwudike mentioned.

    “By proudly sharing photographs and details about kids on social media, dad and mom are unwittingly placing them susceptible to hurt, each on-line akin to cyberbullying, and in the true world – not simply now, but additionally years down the road.”

    She warned that, when footage are shared, strangers may use that data to contact kids not solely on-line, however offline too.

    ‘Years down the road’

    Sharenting has confirmed to be a controversial subject prior to now, with some arguing it’s an invasion of privateness.

    It turned a sizzling subject in 2019 when Gwyneth Paltrow posted a picture with her daughter Apple on Instagram – who then mentioned she did not give her mom permission for the picture to be shared.

    On the time, one of many considerations was dad and mom not being conscious of privateness settings – which the researchers reported stays a problem now.

    They discovered dad and mom, carers and relations – in addition to colleges – have been largely unaware of the way in which privateness options on social media could be overridden by sure actions.

    “This analysis reveals dad and mom overestimate the safety supplied by privateness settings,” Ms Govender mentioned.

    “Options like tagging and resharing can bypass these protections, permitting content material to unfold past the supposed viewers even from ‘non-public’ accounts.”

    In the meantime, the Web Watch Basis (IWF) warned there have been different dangers linked to sharenting.

    “We’ve got seen criminals within the darkest elements of the web boasting that they will use AI picture mills to create life-like nude and sexual imagery of any youngster they like with solely a handful of regular, non-sexual pictures,” mentioned IWF head Kerry Smith.

    She warned AI now poses a complete new vary of harms together with “the danger of sexual extortion” if the photographs have been used to threaten or blackmail a baby.

    “AI imagery of kids can now be so practical, it’s indistinguishable from actual imagery,” she mentioned.

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