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    Home » FIA and UN Tourism Announce First Ever Sustainable Sports Tourism Awards Winners
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    FIA and UN Tourism Announce First Ever Sustainable Sports Tourism Awards Winners

    FreshUsNewsBy FreshUsNewsMarch 20, 2026No Comments3 Mins Read
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    The Fédération Internationale de l’Car (FIA), the worldwide governing physique for motor sport and the federation for mobility organisations worldwide, immediately introduced the winners of the primary UN Tourism Awards for Excellence in Sustainable Sports activities Tourism, powered by the FIA. 

    Introduced at a ceremony in Madrid, forward of this weekend’s ABB FIA System E CUPRA Raval Madrid E-Prix, the winners demonstrated management and innovation throughout key areas in sustainable tourism, showcasing environmental, social and financial impression, governance, scalability, and long-term legacy. 

     

    Most Sustainable Sport Occasion 

    • Winner: Secto Rally Finland – Pioneering ISO 20121 & Spark the Future Sustainability Discussion board (AKK Sports activities Ltd., Finland) 

    Group Impression in Sports activities Tourism 

    • Winner: Salomon Cappadocia Extremely Path (Türkiye Tourism Promotion and Improvement Company & Argeus Journey & Occasions, Türkiye)  

    Innovation in Sports activities Tourism Improvement 

    • Winner: Saalfelden Leogang – Nature-Pushed Efficiency in Eco-Pleasant Mountain Bike Tourism (Saalfelden Leogang Touristik GmbH, Austria)  

    Excellent Public-Personal Parntership in Sports activities Tourism 

    • Winner: MadCup Universe (MadCup S.L., Spain) 

    FIA President’s Distinctive Award 

    • Winner: Tirana – European Metropolis of Sports activities 2023 (Municipality of Tirana, Albania)  

    UN Tourism Secretary-Normal Distinctive Award 

    • Winner: WRC UENO Rally of Paraguay 2025 (SENATUR, Paraguay)  

     

    FIA President and UN Ambassador for Sustainable Tourism in Sport, Mohammed Ben Sulayem, commented: “The range and high quality of our inaugural winners highlights the rising international momentum behind sustainable sports activities tourism. These awards have fun sport’s constructive impression as a driving power of innovation, sustainable improvement, and financial progress, and collectively with UN Tourism, we’re setting new benchmarks for sustainability whereas constructing a future the place sport continues to unite folks throughout borders.” 

    A complete of 70 purposes had been submitted by organisations worldwide, together with federations, tourism boards, governments, NGOs, corporations and universities, with 28 shortlisted for the ultimate, the place the winners had been chosen by a seven-member jury of consultants. 

    A joint initiative between UN Tourism and the FIA, the awards recognise the initiatives and occasions that are efficiently integrating sport and tourism with sustainable improvement.

    Working yearly from 2025 to 2028, awards ceremonies will alternate between UN Tourism and the FIA, with the following version going down on the FIA Normal Assemblies Week in Shanghai this December. 

    UN Tourism Secretary-Normal, H.E. Shaikha Nasser Al Nowais mentioned: “When UN Tourism and the FIA signed the Memorandum of Understanding in 2024, we dedicated to advancing collectively a extra sustainable sports activities tourism business. Final evening, that dedication turned a actuality with the inaugural ceremony for the Awards for Excellence in Sustainable Sports activities Tourism. This milestone proves that our collaboration is now a world platform recognizing sustainability, innovation, and neighborhood impression, turning our shared imaginative and prescient into a strong legacy for the sector.”

    Because the governing physique for the world of motorsport, the FIA and its 245 Member Golf equipment are driving innovation in sports activities tourism throughout practically 150 international locations. By way of its six FIA World Championships and races held all over the world, the FIA is increasing international engagement and participation in motorsports, driving accessibility for all.

    On the pinnacle of motorsport, the FIA is supporting over 190 organisations and all its championships within the transition to scrub power, with each FIA System One Championship workforce reaching a 3-star score within the FIA Atmosphere Accreditation Programme. 

       

    -ENDS- 

     

    For media enquiries please contact: 

    ·       Geraldine Sherwin, FIA Director of Communications (Presidential & Automotive Mobility): gsherwin@fia.com  

     

    In regards to the Fédération Internationale de l’Car 

     

    The Fédération Internationale de l’Car (FIA) is the governing physique for world motor sport and the federation for mobility organisations globally. It’s a non-profit organisation dedicated to driving innovation and championing security, sustainability and equality throughout motor sport and mobility. 

     

    Based in 1904, with workplaces in Paris, London and Geneva, the FIA brings collectively 245 Member Organisations throughout 5 continents, representing tens of millions of highway customers, motor sport professionals and volunteers. It develops and enforces rules for motor sport, together with six FIA World Championships, to make sure worldwide competitions are secure and truthful for all. 



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